How to do the TikTok Viral Cold Girl Makeup Look

Hi loves! Today I’m sharing with you how to accomplish the TikTok Viral Cold Girl Makeup Look! If you’ve never heard of this trending makeup look, I’ll attach some examples below. It’s crazy where Gen Z’s are taking makeup trends these days, but as a makeup lover myself – I’m not mad about it! Keep reading to see the products I used to get this look and how I achieved it 🙂

According to Vogue, this is “the ideal time to try one of TikTok’s latest born-of-reality beauty trends: “I’m cold” or “cold girl” makeup, as dreamed up by creator Zoe Kim Kenealy and seen on stars like Hailey Bieber as of late. Much like the sunburn blush that freckled feeds earlier this year, this look centers the sweeter aspects of windchill, the effects of the elements mimicked with a blush pulled across cheeks and nose, a touch of shimmer at the inner corners of the eyes, and a glassy lip”.

I have always been a big fan of wearing lots of blush, so this was super fun for me. I also love the “sunburnt” look. So this was a really fun spin on that! It looks so beautiful on everyone I’ve seen try it and simply just gives you that warm and fuzzy feeling inside.

This is gorgeous for the wintery month of January and also for Valentine’s Day coming up! I think this pinky makeup would go so well with whatever romantic/sexy outfit you’re planning for VDay, Galentine’s Day, etc.! Check out the products I used to complete this look BELOW:

PRODUCTS USED FOR COLD GIRL MAKEUP LOOK:

Charlotte Tilbury Light Wonder

Tarte Shape Tape 

CT Beauty Light Wand – pinkgasm

Gucci Setting Powder

Tarte Sculpt Tape Contour Wand 

Glossier Boy Brow (can we pitch them?)

Natasha Denone Eyeshadow Palette 

Makeup Forever White Eyeliner

Tarte maneater mascara and diorshow mascara 

Pat Mgrath divine rose blush 

CT highlighter

Shop the products I used for this makeup look by clicking the images above!

Thank you so much for reading as always and I hope you enjoyed this blog post. I look forward to hearing your thoughts! Stay tuned for a tutorial coming to my TikTok @nashvillewifestyles SOON! I hope you all are having a lovely Cold Girl January!